Grab attention with Pixel Motion’s always-on digital advertising tactics.
Google Pay-Per-Click advertising allows automotive businesses to target specific keywords related to their industry, driving highly interested prospects to their website or showroom.
These ads provide a direct way for car dealerships to showcase their inventory at the top of the search engines to people actively searching for vehicles on Google, increasing visibility and lead generation.
By showcasing images and prices of parts and accessories, these ads enable automotive businesses to attract potential parts and service customers.
These automated ads use your website content to target your ads and fill in the gaps of your keywords-based campaigns, capturing additional, relevant search traffic.
Google Pay-Per-Click advertising allows automotive businesses to target specific keywords related to their industry, driving highly interested prospects to their website or showroom.
The display network helps automotive businesses increase brand awareness by placing their ads on relevant third-party websites, enhancing visibility to potential customers.
By showcasing specific vehicles in stock based on the VIN, these ads offer personalized experiences to potential buyers, thereby increasing the likelihood of conversions.
These visually-rich ads that appear on Google’s most popular feeds enable automotive businesses to reach potential customers during their discovery phase, boosting brand consideration.
By automatically adjusting their size, appearance, and format to fit available ad spaces, these ads offer broad reach and efficiency for the automotive sector.
(Skippable in-stream ads) These ads allow viewers the option to skip after 5 seconds, but if they choose to watch the full ad, it demonstrates high interest in your automotive offerings.
(Non-skippable in-stream ads) By making sure the viewers watch the whole ad before their chosen video, these ads a provide a guaranteed exposure for automotive brands and products.
Advertising on connected TV allows automotive brands to target a rapidly growing audience of cord-cutters, merging the advantages of digital targeting and analytics with the impact of big screen visual storytelling.
By advertising on OTT platforms, automotive businesses can reach potential customers on their preferred streaming services, extending their reach beyond traditional TV audiences.
Ads on streaming audio platforms like Spotify reach potential automotive customers even when they aren’t looking at a screen, offering a unique touchpoint in the customer journey.
With advanced targeting options, Facebook Ads allow automotive businesses to reach potential customers based on their interests and in-market shopping behavior.
AlAs enable auto dealers to dynamically advertise their vehicle inventory on Facebook, targeting potential customers with relevant vehicle ads based on their online activity.
Simply put, Pixel Motion leverages our storied experience in digital advertising with ever-changing marketing trends to create the best strategy for your business. We aren’t a one-size-fits-all agency: we personally tailor your PPC strategy to deliver dynamic results.
WE DO IT ALL, AND THEN SOME
Paid search, dynamic vehicle ads, geo-fencing, lead generation, affiliate marketing, custom landing pages, display advertising, remarketing, video, the list goes on and on- we are your all-inclusive digital services provider. We craft a strategy of exactly what you need to do to elevate your digital footprint for transformative business results.
WE DELIVER WHERE OTHERS FAIL
Give us the reins of your digital advertising campaigns and let us deliver results your last provider couldn’t. Something not working? We don’t give up- we’ll continually test and retest ad copy, placement, and strategy to see what works best for your business.
NO TEMPLATED STRATEGY HERE
While we have tried-and-true strategies that we can pull from in our arsenal, every client is unique. We leverage your unique selling propositions, offerings, and business goals into a comprehensive strategy, hitting everything you want to focus on. We don’t just set it and forget it- we dynamically adjust as necessary to give you top-performing results.
INNOVATION: INCLUDED
We don’t just aspire to be innovative- we see that as a standard of every campaign we are responsible for. We are consistently diversifying our efforts in the digital space to identify key points and actions that can yield you the best outcome.
Active PPC
We will custom build and optimize each PPC campaign offline, in order to achieve the highest possible quality score when we go live. We leverage the industry’s most sophisticated bid optimization technology, and our PPC experts will monitor each campaign in real-time. We are 100% transparent by giving you full access to your campaign and budget spend, so that you can follow your performance throughout the month. There is no gatekeeping; we deliver true data and true results.
Behavioral Retargeting | Display
Our display and retargeting initiatives are seamlessly integrated with all other campaigns, and we will re-engage with website visitors that left without conversion. Each and every ad is customized and targeted based on previous behavior and interests. Our display network covers 99% of the digital landscape and will provide measurable superior performance and true ROI.
Custom Campaign Setup
Campaign ads, ad groups, all settings unique and tied to individual dealership’s marketing profile. No template campaigns, everything built from the ground up based on budget, needs, priorities, and campaign strategy.
Active Management
PPC without a cruise control button. Campaign analyst sees account statistics every day, ads are updated weekly. Current offers are retrieved, updated, placed across campaigns.
Custom Ad Copy
Ads will be tailored with the dealer’s specific messaging. Custom written ads will be unique to the dealer and optimized for a high click-through-rate (CTR).
Performance Optimization
Only A/B testing determines what message works and what doesn’t. Campaigns are continually tested and updated to maximize impact.
Advanced Targeting
Specific targeting to relevant geography, keywords, platform (mobile, tablet, etc ). Able to target customers in various points across the lead funnel.
Custom Comprehensive Reporting
No gatekeeping, real data. Bad news and good news. Customized reporting suite. On-demand access and scheduled reports. Real analyst always performs a custom review of campaigns once per month.
Display Remarketing
Advertising of rich-media banners to prior visitors of website. Continually updated with new offers or offers unique to re-targeting, A/B testing for performance optimization.
Search Remarketing
Advertising of search expanded text ads to prior visitors of website. Continually updated with new offers or offers unique to re-targeting, A/B testing for performance optimization.
Display Advertising
Text format advertising and custom creation of rich-media banner advertising. Continually updated with new offers and A/B testing for performance optimization.
Conquest Targeting
Targeting for outside brands and conquest keywords, e.g. “car dealerships”, “auto refinancing”.
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