April 2016

Micro Moments – Make Them Count

It’s a mobile world, and we’re just living in it. Everything we do, whether it’s reading the news, playing a game, having conversations with friends, or surfing the internet, can be done through our smart phones. If we hear a song we like on the radio, we can use the Shazaam app and find out within seconds what the name of the song is. If we want to find the best burgers in our area, we pull up Yelp. These days, not only is information readily available through our fingertips, but it’s also available in an instant. Google calls these micro-moments.

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